launch of The Wine Gang

The Wine Gang (www.thewinegang.com) is a revolutionary new online publication that has just been launched by Tom Cannavan and four of his wine writing colleagues. From left to right we are:

Olly Smith of BBC1's Saturday Kitchen
Tom Cannavan of wine-pages.com
Anthony Rose of The Independent
Joanna Simon of The Sunday Times
Tim Atkin MW of The Observer

thewinegang.com unites five of the UK's top wine communicators in a common mission: to sniff out the best wines in the UK.

A free trial membership is available until October 31st 2008!

the big idea

The idea behind The Wine Gang is simple: the UK has the best selection of the world's wines, which are shown by UK's retailers in tastings restricted to the press. Given the limited coverage wine receives in the media, The Wine Gang was frustrated because so much valuable information on fascinating wines never reached the wine-loving consumer.

Now, Wine Gang members will have access to real insider information on the latest wines available on UK shelves, from supermarkets and chains, to independent merchants and online specialists.

what do I get?

A comprehensive monthly report will feature at least 200 no-nonsense tasting notes covering not only the good and the great, but the bad and the ugly too. Every wine is ranked on a 100-point scale, and our powerful database let's you find wines by retailer, price, wine name, score or vintage.

Each month there is exclusive editorial to summarise the month of tastings, and the Gang will announce its Bunch of Fives:

5 Greatest - the cream of the month's tastings
5 Best Value - over-performers for their price
5 To Lay Down - serious contenders for your wine collection
5 Shockers - pulling no punches, the worst wines of the month
5 of the Moment - an ever-changing topical category.

There's also a montly newsletter to alert you to our new issue being released, and we will be organising Wine Gang tastings, 'Meet the Gang' events and even visits to the vineyards. It's your Gang, so we will always listen to the suggestions of our membership

joining the Gang

The Wine Gang is 100% independent and draws together a wealth of tasting experience from the press, the internet and TV. It offers a breadth of opinion, enthusiasm and analysis.

The Wine Gang has set its annual membership at just £19.99. That's less than 39p per week, which will soon be saved by never again wasting money on disappointing wines! A six-month membership at £11.99 and a three-month membership at £6.99 are also available. Remember - free trial membership available until October 31st 2008!

Subscribe at www.thewinegang.com.

A corporate trade membership of The Wine Gang is available to wine businesses priced at £200 per annum. Corporate membership allows up to 10 employees of the business to access www.thewinegang.com and it allows the business to make use of unlimited Wine Gang tasting notes in their marketing materials.

Regards,