Super market wine buyers

Aren't supermarket wines getting more and more boring?
Do these buyers earn their keep?
Already employed admin persons could be told to copy what the other supermarket bought, buy the same, and just price them at a penny less or more than the other; thereby saving the buyer's salary! Tesco can look at Sainsbury and do just the same!
I exclude Aldi and Lidl as they do a much better job.
 
only this week was in Morrisons and was curious that they seem to have beefed up their expensive end for still wines
in amongst: Cloudy Bay SB was never in there before, a mid priced Penfold, Jim Barry Shiraz, all in the £20-26 range
It's still effectively no more than 10 or so lines among literally hundreds but before there was basically nothing at that level, topped out at about £17 - so there must be an evolving market in some way?
 

Tom Cannavan

Administrator
I'm not sure. Certainly we have gone though a period of own label ranges expanding, and a lot of them not very good, and then there's the squeeze on margins meaning its even more likely that big volume brands that can supply at those margins will take an increasing amount of shelf space.

I do not find the ranges at M&S and Waitrose to be as I interesting as they were a few years ago, but on the other hand they have introduced these ranges of 'discovery' wines from unusual grapes and places that a lot of people have e really enjoyed.

I know Keith's comment on online was tongue in cheek, but there are online-only merchants that have specialised ranges of great interest, that a single store couldn't possibly survive by selling to locals.
 
only this week was in Morrisons and was curious that they seem to have beefed up their expensive end for still wines
in amongst: Cloudy Bay SB was never in there before, a mid priced Penfold, Jim Barry Shiraz, all in the £20-26 range
It's still effectively no more than 10 or so lines among literally hundreds but before there was basically nothing at that level, topped out at about £17 - so there must be an evolving market in some way?
I called on Morrisons sometime back in Derbyshire. They had almost all of the wines under a long line of heaters pointing at the bottles. I thought to mention it to the manager. He came over and said to me "so what?"
 
I'm not sure. Certainly we have gone though a period of own label ranges expanding, and a lot of them not very good, and then there's the squeeze on margins meaning its even more likely that big volume brands that can supply at those margins will take an increasing amount of shelf space.

I do not find the ranges at M&S and Waitrose to be as I interesting as they were a few years ago, but on the other hand they have introduced these ranges of 'discovery' wines from unusual grapes and places that a lot of people have e really enjoyed.

I know Keith's comment on online was tongue in cheek, but there are online-only merchants that have specialised ranges of great interest, that a single store couldn't possibly survive by selling to locals.
Indeed. After all I buy wine from Tom Mann , a very fine on line merchant :)
 
Indeed. After all I buy wine from Tom Mann , a very fine on line merchant :)
Discovered them this morning by accident whilst searching for one of my ‘must try’ producers- Didier Fornerol. Only had some by the case, so out of my budget at this time (probably!).

The 2020 is only £120 a case, but was only wanting to try the odd bottle. I know Howard Ripley has single bottles, but not sure I want to pay postage on couple of bottles. In the opinion of the forum, is it worth going for regardless of my limited budget, alternatively is there a source that would work out cheaper all things considered (postage etc)?
 
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