The Power 100: wine brands
|Gallo is the most powerful wine brand in the world says Intangible Business, independent brand valuation consultancy, which has just released its annual league table of the world’s most powerful spirits and wine brands in 2007. Having researched nearly 10,000 spirit and wine brands across the globe, the table ranks Moet et Chandon as the most powerful of all Champagne and sparkling wine brands. The league table, which assesses both financial contribution of the brand alongside its strength in the eyes of the consumer, has been compiled by combining scores from a panel of drinks industry experts with hard data. This year’s top 10 wine brands are:1. Gallo, 2. Hardy’s, 3. Concha Y Toro, 4. Robert Mondavi, 5. Yellowtail, 6. Jacob’s Creek, 7. Lindemans, 8. Sutter Home, 9. Blossom Hill and 10. Rosemount. Intangible Business’ report dedicates a special mention to Yellowtail which, in position 43 in the overall Drinks 100, is the year’s highest new entrant. Wine brands have, however, generally increased their presence with Wolf Blass and Torres both entering the league table for the|
first time. The top five Champagne and sparkling wine brands this year are:1. Moet et Chandon, 2. Veuve Clicquot, 3. Freixenet, 4. Mumm and 5. Laurent Perrier. Taittinger also has featured in the report as one of the year’s biggest movers going down. The Champagne brand’s drop by 14 positions has been attributed in part by Intangible Business to the lack of consistency of the brand’s management.
Wine Women Awards
|The finals of the Wine Women Awards for 2007 will take place June 14th 2007 in Paris. Begun in 2005, any woman can apply to be considered for the award, either professionals working in wine, or amateur wine lovers, with one award in each category. For 2007 391 women registered, representing more than 30 nationalities, and the final 10 (five professional, five amateur) will battle it out at the Hotel Bristol on the 14th. The finalists will have to perform in three disciplines: a tasting in which they have to comment on the wines in thir glasses, an oral test on a topic related to wine, and a multiple-choice questionnaire. Good luck to all of them, but especially to a good friend of|
mine the British wine writer Sarah Ahmed. For more information, and to apply for the next awards, see winewomenawards.com.
Wine Relief performs
|Wine Relief 2007 raised £753,592 for the 2007 Red Nose Day campaign. From 31 January to 16 March the Comic Relief initiative saw the UK’s biggest wine retailers donate 10 percent from the sale of selected wines to help tackle poverty and social injustice in the UK and Africa. Jancis Robinson, a driving force behind the campaign, said: “We wanted a simple idea that would allow the wine trade and wine consumers to get involved in what is a terrific and extremely worthwhile campaign. It’s a small and enjoyable way to make a big difference.” Red Nose Day ’07 was the fifth Wine Relief, and so far the initiative has raised £2.7 million to help the world’s most vulnerable people.|
Sundowners in Kensington
|The Royal Garden Hotel at 2-24 Kensington High St has truly breathtaking views from its 10th floor bar and restaurant, over Kensington Palace, Hyde Park and the capital’s skyline. If you are shopped-out during the heat of summer, make your way up there any weekday between 6.00pm and 7.30pm where a chilled bottle of Canard Duchêne champagne awaits you at just £23.75, or a glass for £4.75, in a summer promotion. General Manager, Graham Bamford, comments, “we are proud of the stunning views the Royal Garden and would like to celebrate this with our special champagne offering.”|
Torres tapas garden
|If you are as passionate about food and wine as you are about gardening, then the Torres Tapas Garden at this year’s Hampton Court Palace Flower Show is one not to miss. Torres, together with garden designer Anthea Guthrie, will be celebrating the gastronomy of Catalonia with an authentic reconstruction of a vineyard and a ‘tapas vegetable patch’ to add an interesting twist. Four 300-year-old olive trees will be brought over for the Show from Torres own vineyards, along with 100 Garnacha grape vines. Roses reproducing the various colours of wine follows on from an ancient tradition of planting a rose at the end of a row of vines.|
Alongside the beds will be orange boxes in which garlic and parsley will be planted, plus Mediterranean vegetables such as aubergines, chilli peppers and pyramids of green beans will be planted in baskets used to collect hand picked grapes. This tapas inspired vegetable patch serves to supply the traditional ingredients used in tapas dishes. Visitors will also be offered a sample of the ‘summer wines’ of Torres – Viña Esmeralda, De Casta Rosado and Sangre de Toro. The Flower Show runs July 3-8 2007. For further information on the show visit www.rhs.org.uk.
Lower alcohol in fashion?
|More than one in three women (35%) and one in four men (27%) believe that lower alcohol wines are becoming more fashionable according to the May Consumer Intelligence report issued today by the Wine & Spirit Trade Association (WSTA) and Wine Intelligence. 59% of all UK regular wine drinkers claim to read the alcohol content of a bottle of wine before purchasing, although only half of those say it is important when deciding what wine to buy. Seven other factors were cited as being more important when choosing a wine, including grape variety, promotional offer, brand, country of origin, recommendation by friend or family and region of origin.Interestingly, consumers also link higher alcohol levels with better quality and better value for money in a wine.|